If last year’s overwhelming resurgence of Ray Ban Wayfarers taught us anything, it’s that in matters of eyewear, everyone looks cooler in old stuff. Earnest Sewn—the masters of coopting quirky-but-classic brands—will take the idea one step further and about a century back, when Moscot’s pop-up shop opens in Earnest Sewn’s MPD store this spring.

Paying homage to the New York eyeglass store that opened in 1915 (that’s a solid 22 years pre-Ray Ban and 68 years pre-Risky Business), the shop will offer Moscot’s Original eyeglass and sunglass frames, as well as two new, collaborative, limited edition styles: the Lemtosh Frame in Buffalo Horn and a new, lighter Blond. So you can take a little chance without running the risk of resembling 1985 Tom Cruise.

Mini Marcs: These kids may eventually have Marc Jacob’s cache, but will they ever match his crazy? [NY Observer]

Dapper Discounts: Loehmann’s to open it’s first men’s store in L.A. [DNRNews]

Thread Bear: Never say that Karl Lagerfeld isn’t cuddly. [WWD, 2nd Item]

Forward Russia!: Vlad Putin enjoys his own martial fashion show. [London TImes]

Cole Trickle Rides Again: Tom Cruise finds a new, expensive reason to make whooshing, overenthusiastic onomatopoetic noises. [NYDN]

Muffled: Berlin Fashion Week will crush your head. [Manolo for Men]

Deal Alert: Big savings at Stuart Wright. [Racked]

The Do Is Done: The best hair on the campaign trail calls it quits. [CNN]

Belly Up to the Bar: Thank Бог someone out there is poking around Russian Elle for Bar Refaeli shots. [Goldenfiddle]

Casual Friday: We’re a little surprised that this internal memo from Interview on office dress code was even necessary. We could guess that this has something to do with the magazine’s new Capo di tutti capi, Glenn O’Brien—but then again, the guy doesn’t always hew to the rule himself. [Gawker]

Spice on Set: Failing fashion designer Victoria Beckham teams up with failing movie mogul Tom Cruise for what will almost certainly be Ben Stiller’s ugliest film since “Meet the Fockers”. [FemaleFirst UK]

Bowery Boy: Does John Varvatos even have time to design anymore with all these CBGBs questions? [NYTimes]

Cheap Shots: The best suits under $500 photographed by Scott “The Sartorialist” Schuman. [Men.Style]

Word Games: Watch as three out of four panelists stuff their feet straight into their mouths while attempting to define “Hipster.” [PSFK]

Shwing!: Tom Ford wants you to appreciate the human dingle as much as he does. [NYMag]