March 20, 2010 world of men's style / fashion / grooming RSS
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“fragrance”
“fragrance”
02/12/08 ·

Bad Idea

On the Bright Side

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With backdoor health benefits becoming more and more common in products, it was only a matter of time before someone offered to sell happiness in a bottle. And, as you might have expected, it’s both hilarious and terrifying.

The French company Happy Therapy has come out with a line of scents called Smiley that are designed to chemically induce happiness, blending fragrance and what could charitably be called “aromatherapy.” Not only will they give you a joy-inducing scent, but you’ll be breathing in stress-relieving chemicals all day, with calming names like phenylethylamine and theobromine.

The marginally-translated website is even more ominous»

03/17/08 ·

LinkOut

Spring Suits, That New Ford Smell and Paris Towels Off

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Close Shave: Tom Ford releases men’s toiletries line (soap, shower gel, aftershave) to complement his signature cologne. Scratch the screen for a preview. Not working? Keep trying—it’ll happen. [DNRNews]

Season Opener: Suit up for the vernal equinox. [Refinery29]

Big Stink: Related - How to look like Colin Farrell smells. [Style Dash]

Mea Culpa; Apparently, a red club tie with contrasting white stripes is the universal signifier for, “Sorry, I was thinking with my jock.” [NY Times]

The Chicer Picker Upper: Ever eloquent with her actions, if not her words, Paris Hilton gracefully ends the celebrity-fashion-line era with her new collection of paper towels. [LA Times]

Plain White Ts: Gap will continue it’s indie designer collaborations program with Band of Outsiders, Michael Bastian, Philip Crangi and 3.1 Phillip Lim. Somehow, Threeasfour snuck in while no one was looking. [Racked]